NTU ADM
At the School of Art, Design & Media (ADM), I collaborate with faculty and students to transform academic concepts into engaging visual narratives. As the creative designer, I am responsible for creating digital content for ADM’s social media platforms and producing marketing assets and deliverables.
Working within the school’s established branding system, I produce campaign assets and promotional materials for events, talks, and exhibitions; ensuring consistency while introducing fresh, creative storytelling. These efforts help strengthen ADM’s digital presence and foster a stronger sense of community within NTU.
-
Inconsistent visual identity across academic and student-facing materials
-
Limited room for creative experimentation within strict brand guidelines
-
Academic information often lacked engaging or accessible visual presentation
-
-
Refresh ADM’s visual communication while maintaining brand integrity
-
Streamline design processes for both print and digital content
-
Enhance audience engagement and strengthen ADM’s digital footprint within NTU
-
Sept 2025 - Present
BRAND & COMMUNICATION DESIGN
CONTENT CREATION
ADVERTISING DESIGN
EDITORIAL DESIGN
